Terms and Conditions

1. Who we are

This website, arrel.ai (the “Site”), is operated by Arrel Growth, S.L. (“Arrel”, “we”, “us”, or “our”), a limited liability company (sociedad limitada) incorporated under the laws of Spain:

Registry: Registered with the Registro Mercantil de Barcelona
Contact: team@arrel.ai

This information is provided in compliance with Article 10 of Spanish Law 34/2002 on Information Society Services and Electronic Commerce (LSSI-CE).

2. Acceptance of these Terms

These Terms and Conditions (“Terms”) govern your access to and use of the Site and, together with any individual service agreement, your engagement of Arrel for services. By accessing the Site or engaging our services, you agree to be bound by these Terms. If you do not agree with any part of these Terms, do not use the Site or our services.

3. Our services

Arrel provides go-to-market engineering and outbound growth services, including but not limited to:

• Design, setup, and management of outbound email and LinkedIn campaigns
• Email infrastructure setup (domains, mailboxes, deliverability)
• Prospect sourcing, list building, and data enrichment
• Copywriting of outreach messages
• CRM integration and revenue operations (RevOps) consulting
• Strategy, reporting, and ongoing optimization

The specific scope, fees, timeline, and deliverables of any engagement are set out in a separate written service agreement or statement of work (the “Service Agreement”). Where these Terms and a Service Agreement conflict, the Service Agreement prevails for that engagement.

4. Eligibility and professional use

Our services are directed at businesses and professionals. By using our services you represent that you are at least 18 years old, have the legal capacity and authority to enter into contracts (including on behalf of the entity you represent), are acting in a business or professional capacity and not as a consumer, and that all information you provide to us is accurate and complete.

5. Fees and payment

5.1 Fees. Fees, billing frequency, and payment methods are set out in the applicable Service Agreement. Unless stated otherwise there, fees are payable in advance and are exclusive of VAT (IVA) and any other applicable taxes, which will be added where required by law.

5.2 Taxes. For clients established outside Spain, the place-of-supply rules of Spanish and EU VAT law apply (including the reverse-charge mechanism for EU business clients and the export treatment of services supplied to clients established outside the EU). Each party is responsible for the taxes imposed on it by law.

5.3 Late payment. If any amount remains unpaid after its due date, we may suspend active work until payment is received and charge late-payment interest at the statutory rate established under Spanish Law 3/2004 on combating late payment in commercial transactions. Fees for work performed remain payable notwithstanding suspension or termination.

6. Client obligations

To enable us to deliver the services, you agree to:

• Provide timely access to the accounts, tools, systems, and information reasonably needed to perform the services
• Respond promptly to requests for information, feedback, and approvals
• Designate appropriate team members for project communication
• Ensure you have all rights, legal bases, and permissions needed for any data or materials you provide to us
• Comply with all laws applicable to your business and your use of anything we build for you

We are not responsible for delays caused by your failure to meet these obligations, and fees remain payable during any such delay.

7. Intellectual property

7.1 Site content. All content on the Site — text, graphics, logos, designs, and software — is owned by Arrel or its licensors and is protected by intellectual property laws. You may not reproduce, distribute, or create derivative works from Site content without our prior written consent.

7.2 Our property. Arrel retains ownership of its pre-existing and reusable methods, frameworks, processes, templates, know-how, and internal tooling, including improvements to them developed during an engagement.

7.3 Your property. You retain ownership of your existing intellectual property, data, and content that you provide to us.

7.4 Deliverables. Upon full payment, you own the deliverables created specifically for you under a Service Agreement — including campaign assets, configurations, and systems built inside your own accounts and stack — as specified in that Service Agreement, excluding our underlying methods and reusable tooling under clause 7.2.

8. Confidentiality

Each party will protect the other’s non-public information and use it only to perform or receive the services, limiting disclosure to those of its personnel and advisors who need to know it and are bound by equivalent confidentiality obligations. This obligation survives the end of the engagement for as long as the information remains confidential.

9. Data protection and privacy

We process personal data in accordance with Regulation (EU) 2016/679 (GDPR), Spanish Organic Law 3/2018 (LOPDGDD), and our Privacy Policy. Where we process personal data on your behalf in delivering the services, you act as controller and Arrel as processor, and the parties will enter into a data processing agreement under Article 28 GDPR, which forms part of the applicable Service Agreement. You warrant that you have all necessary rights, legal bases, and permissions for any personal data you share with us.

10. Third-party services and integrations

Our services may involve third-party platforms and tools (for example, email sending, data, and CRM providers). We are not responsible for the availability, functionality, or terms of these third-party services. You are responsible for maintaining your own licenses and agreements with third-party providers whose accounts you hold.

11. Changes to scope

Changes to the agreed scope, timeline, or deliverables of an engagement must be agreed in writing and may result in additional fees. We may adjust timelines to reflect scope changes or delays in receiving required materials or access from you.

12. Disclaimers

12.1 The Site and its content are provided “as is” and “as available”, without warranties of any kind, to the maximum extent permitted by law.

12.2 We do not warrant or guarantee any particular results, performance metrics, or business outcomes — including any specific volume of leads, meetings, pipeline, or revenue — unless expressly stated in a Service Agreement. Outbound and marketing performance depends on factors outside our control and may take time to materialize.

13. Limitation of liability

To the maximum extent permitted by applicable law: (a) neither party is liable for indirect, incidental, or consequential damages, including loss of profits, revenue, or data; and (b) Arrel’s total aggregate liability arising out of or relating to an engagement is limited to the fees actually paid to Arrel for that engagement in the twelve (12) months preceding the event giving rise to the claim.

Nothing in these Terms excludes or limits liability that cannot be excluded or limited under Spanish law, including liability for wilful misconduct (dolo) or gross negligence.

14. Indemnification

You agree to indemnify and hold Arrel harmless from third-party claims, damages, and reasonable expenses arising from your breach of these Terms or a Service Agreement, your violation of applicable law, or data or materials you provided to us without the necessary rights or permissions.

15. Suspension and termination

15.1 By us. We may suspend or terminate services for non-payment, material breach, or if continuing the services would be unlawful.

15.2 By you. You may terminate an engagement as provided in the applicable Service Agreement, subject to payment of all fees for work performed through the termination date.

15.3 Effect. Upon termination we will cease active work and, upon receipt of all outstanding payment, hand over completed deliverables. Clauses which by their nature should survive (including confidentiality, intellectual property, payment obligations, and limitation of liability) survive termination.

16. Force majeure

Neither party is liable for failure to perform (other than payment obligations) due to circumstances beyond its reasonable control, including natural disasters, government actions, labour disputes, internet or infrastructure outages, or other force majeure events. The affected party will use reasonable efforts to mitigate and resume performance.

17. Changes to these Terms

We may update these Terms from time to time by posting the revised version on the Site with an updated date. Material changes affecting active engagements will be communicated with reasonable advance notice. Continued use of the Site or services after changes take effect constitutes acceptance of the revised Terms.

18. General

18.1 Entire agreement. These Terms, together with the applicable Service Agreement and our Privacy Policy, constitute the entire agreement between us regarding their subject matter.

18.2 Severability. If any provision of these Terms is held invalid or unenforceable, the remaining provisions remain in full force and effect.

18.3 No waiver. A party’s failure to enforce any provision is not a waiver of its right to enforce it later.

18.4 Assignment. You may not assign your rights or obligations without our prior written consent. We may assign this agreement in connection with a merger, acquisition, or sale of assets.

19. Governing law and jurisdiction

These Terms are governed by the laws of Spain. Any dispute arising out of or relating to these Terms or the Site shall be submitted to the exclusive jurisdiction of the Courts and Tribunals of the city of Barcelona (Spain), and the parties expressly waive any other forum to which they might otherwise be entitled. If you access the Site as a consumer, nothing in this clause affects any mandatory rights you have under applicable consumer protection law, including the right to bring proceedings in the courts of your place of residence.

20. Contact

Questions about these Terms: team@arrel.ai
Arrel Growth, S.L.